Translating an emerging fashion collaboration into a digital experience that balanced editorial storytelling with e-commerce functionality.

Esprit partnered with the London's Royal College of Art to create a capsule collection. The collaboration explored new approaches to sustainable fashion while giving young designers the opportunity to translate their ideas into a commercially produced collection.

Esprit RCA Limited Edition

Company: Zora

Sustainable Fashion, Digital Experience

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Royal College of Art, London

While working at Zora, I contributed to bring the collection into Esprit's digital e-commerce experience, translating the campaign and collection into an engaging online presentation.

The digital experience combined product, editorial storytelling, and the distinctive illustrations created by Andy Rementer for the lookbook.